PACKAGES

Branding & Webdesign

 

Your business comes from your heart and soul. Let’s make your brand and website show it!

Authentisches
Branding

 

BUILDING THE FOUNDATION OF YOUR VISUAL BRAND

Create a brand presence that is authentic to who you are and how you serve, so that the right clients can find you.

Soulful
Web Design

BUILDING YOUR AUTHENTIC ONLINE PRESENCE

You already have a brand identity that feels good to you and your ideal customers. Now it’s time to build a website that reflects your branding.

 

 

Branding &
Web Design

THE FULL
BRAND EXPERIENCE

You want a cohesive look for your brand and website that genuinely reflects your expertise?

Let’s make the creation of your brand and website a joyful, collaborative, and inspirational process! Together, we’ll ensure you get an authentic brand and a website that not only looks great, but feels right and helps you build trust with the right clients.

We guide you to stay true to yourself and your vision. 

BUILDING THE FOUNDATION OF YOUR VISUAL BRAND

Authentic Branding

Create a brand presence that is authentic to who you are and how you serve, so that the right clients can finally find you.

      What ´s included?

       

      • Virtual Kick-off Meeting
      • Brand Identity Questionnaire
      • 2 hours of Brand Coaching
      • Mood Inspiration Board
      • Main Logo Design (word/figurative mark)
        + Options
      • Submark & variations
      • Watermark
      • Branded goods (choose 3 from the following): business card design, social media profile images, instagram launchpack, facebook cover/banner design, sticker or stamp design, notecard design
      • Styleguide (Logos, Font Recommendations, Brand Color Guide)
      • Client feedback session with up to 2 rounds if needed
      • Final files as eps, jpg, png (optimized for print and web) delivered via Dropbox
      • E-Mail, WhatsApp or Telephone Support for questions during the project
      • International usage rights

       

       

      €1,900*

      *(zzgl. USt.)

      BUILDING YOUR AUTHENTIC ONLINE PRESENCE

      Soulful Webdesign

      You already have authetic branding that feels good to you and your ideal customers. Now it’s time to build a website that reflects your branding. 

          What ´s included?

            • Virtual Kick-off Meeting

            • Brand Identity & Website Questionnaire

            • Up to 10 pages

            • Contact form and Newsletter integration
            • WordPress installation

            • Development of your personal template based on WordPress & Divi Builder

            • Responsive design for mobile devices (e.g. smartphone, tablet)

            • Basic SEO (Search Engine Optimization=
            • Upload to customer’s  website host

            • Customer feedback session with 2 rounds of revisions

            • WordPress Training (1 hour)

            • More services can be added for an additional fee (e.g. email pop-up design, online store, galleries)

            • Images and texts are provided by the client, or are available as an additional service

           

           

          €3,400*

          *(zzgl. USt.)

          THE FULL BRAND EXPERIENCE

          Branding & Webdesign

          Brand Design and Website Development Experience for a coherent and cohesive authentic brand – online and offline. 

              What ´s included?

               

              • it includes all services of the “Authentic Branding” Package and the “Website Design” Package at a reduced price (350 Euros of savings) 

               

              €4,950*

              *(zzgl. USt.)

              FAQ

              How do we communicate?

              We’ll be in touch at least once a week throughout the project via email or quick questions via WhatsApp. For key decisions, we might hop on a Zoom call, as it is a more personalized form of communication.

              How long does it usually take to build a website?

              It depends on where you are in the process.

              The Branding & Website Package is designed to take about 3-4 months from start to finish.

              A website project is a co-creation, and we do need your commitment once we get started together. We have a fixed timeframe that we both agree upon from the very beginning. When the project exceeds the discussed timeframe, we would need to discuss additional payment.

              For most of my clients, this is not necessary. When in the past, the timeframe couldn’t be met, it was because clients shifted their priorities.

              But don’t worry, I am here to support you during the whole process!

              What is the investment?

              It depends on whether you need a website that can be built on your already established brand identity or if we need to add brand design. You can check out our WEB DESIGN PACKAGE and our BRAND & WEB DESIGN PACKAGE.

              From experience, we know that if you are just starting out, chances are high that your business will evolve over time more than you can imagine right now. Spending thousands of dollars or euros on branding and web design that most probably will change anyway is not a clever investment. That’s why I recommend simplifying. If you just start your business, please let us know and together we’ll find the best solution.

              What are my payment options?

              Clients in the European Union and Mexico pay through bank transfer. For other locations, we usually use Wise (or sometimes PayPal).

              Before the start date of your project, an advance payment of 50% is due. If you want to book a certain date in my schedule, you’ll pay 25% as a non-refundable deposit to reserve the spot and another 25% by the start date. The remaining 50% is due before your new website goes live.

              If you need an individual monthly payment plan that fits your needs, please contact me. I’m sure we can figure out something that works for both of us.

              Are there additional costs to consider besides the website design and development?

              Yes, there are additional costs for your domain name and hosting service.

              A domain name is the name you type in to find your website (e.g.,marcelladetapia.com, brandingforcreatives.com).

              We recommend clients purchase domains under their own names and keep control of them, then allow us access to set things up. Please speak to us first before purchasing the domain! We can recommend you a few domain name providers, and it’s also to prevent them from selling you a lot more than you need. The price of a domain name is around $10-30 (US Dollars) a year, and it has to be renewed yearly (or paid in advance for several years).

              A hosting service is the online space where your website lives and is made available online 24 hours a day. There are several companies out there offering hosting and domains, some of which do not have the required quality. Therefore, we recommend speaking to us before you purchase anything so we can offer our advice and recommendations. Extra costs may arise if you are using one that is not good or one that we are not familiar with. The reason for this is that it takes a lot more time to get things done and also tends to cause more problems with maintenance and support (due to slow speeds, email problems arising, not updating to the latest software, etc.).

              In addition, I highly recommend investing in professional brand photography as it makes a huge difference visually and it helps to bring your personality into the project.

              Some clients also prefer to have their texts written by a copywriter. Usually, this is not necessary unless you don’t have the time to do your own writing or you don’t feel comfortable with it.

              What if I need something different than your packages?

              Please contact me to talk about your needs.

              What are your websites built on?

              All our websites are built using WordPress and the Divi Builder. WordPress is easy to use so that you can learn to do the basic things, such as updating your blog or changing a bit of text on your own. WordPress is also flexible and scalable, so you are not restricted when you need some extra functionality for the site.

              How much time do I need to dedicate to this project?

              Consider investing at least two to three hours per week during the build. This is essential so that you get the most out of this project.

              If you are writing your own text and sourcing your own images, then we suggest allowing quite a lot more time. Don’t underestimate how time consuming choosing images and writing text can be! If you need help with this, please let us know.

              What do I have to deliver?

              At the beginning, we need you to fill out a questionnaire and then work with us on the brand foundations during our coaching call.

              You will have to deliver the text for your website and the photography or your images of your artwork. Or, if you prefer, we’d be happy to help you with your website copy and brand photography (please talk to us about additional fees).

              Do you provide web hosting?

              No, but I will guide you in choosing the best host for your website’s needs.

              Can I change things myself on my website?

              At the end of the web design and development process we provide a 1 hour training session via Zoom showing you how to edit content on your website and add new images and blog posts. Additional training can be provided for extra cost.

              Can you change things for me after the website launch is over?

              Yes, we charge an hourly rate for this service. Or if you need to make changes on a regular basis we can offer you a monthly retainer to safe money.

              What happens if I´m not happy?

              Having happy clients is a very important for us. That’s why we are constantly improving the process to make sure that our clients are satisfied with what they get. At the beginning of the project, you fill out a questionnaire, and we will have a 60-minute brand coaching session, where we will go through our branding process. This helps you get clarity about what you want, your message and story, what services you offer and who you want to attract. And it helps us to have a good idea of what you require.

              During the process, we constantly discuss the website at every stage, and you’ll sign off the work at key stages/milestones before moving forward to the next step.

              Good collaboration and great communication based on honesty and mutual respect are also key elements to make sure that the results of our collaboration will make you happy.

               

              Let ‘s create your

              Authentic Brand

              Soulful Website